Fix & Fuel
My unique lead-gen & CRO system for SaaS combines conversion triage with a long-term growth plan
FIX
We prioritise optimising your existing traffic for rapid results, aiming for a significant conversion lift in the first 4 weeks.
1️⃣ Identify exactly where users drop off and what’s blocking existing traffic from taking action
2️⃣ Optimise high-impact pages to turn existing traffic into more signups or demos
FUEL
With foundations aligned, we shift our focus to growth. Lead generation and pipeline building are the ongoing focus.
3️⃣ Align messaging across web, socials and email so every touchpoint nudges users closer to ready-to-buy
4️⃣ Implement a content system that consistently attracts and warms leads along the buyer journey
We review performance monthly, double down on what’s working, and refine what isn’t for maximum impact.
Fix & Fuel consists of four weeks of intensive conversion optimisation, followed by an ongoing content strategy to fuel your pipeline without eating into your time.